Post by account_disabled on Jan 25, 2024 12:59:40 GMT 8
Used to increase customer awareness and loyalty. In particular, brands target different audience segments to maximize revenue and reach. The peculiarity is that in a monolithic architecture there is one strong, single brand that dominates other sub-brands. Since sub-brands do not have their own identity, they depend on the strength of the main brand.
And although they share the same visual Buy Bulk SMS Service identity, some changes are still acceptable - for example, a change in color. Advantages : Monolithic architecture increases brand awareness among consumers. Consumers will not confuse products and services, because the monolithic architecture makes it clear that all these brands are part of the same company.
Sub-brands benefit from the resources provided by the stronger main brand. Flaws : Most sub-brands operate in different industries that are not necessarily related to each other, so it is not always clear to the consumer what exactly the company does. If problems arise with one of the sub-brands, this can affect the structure as a whole. For example : By leveraging Apple's loyal customer base, the iPad, iPhone, iMac.
And although they share the same visual Buy Bulk SMS Service identity, some changes are still acceptable - for example, a change in color. Advantages : Monolithic architecture increases brand awareness among consumers. Consumers will not confuse products and services, because the monolithic architecture makes it clear that all these brands are part of the same company.
Sub-brands benefit from the resources provided by the stronger main brand. Flaws : Most sub-brands operate in different industries that are not necessarily related to each other, so it is not always clear to the consumer what exactly the company does. If problems arise with one of the sub-brands, this can affect the structure as a whole. For example : By leveraging Apple's loyal customer base, the iPad, iPhone, iMac.